You may have noticed a slight change in the name of our panel and speaker-focused events. What used to be called our Speaker Series is now Market Insights. The spark came from our new ongoing venue for these events, the Pike Place Market Atrium Loft. Get it: educational events at the market, about marketing topics… I know, right?
But seriously folks… what started as a pun actually represents an upgrade in the perceived offering, from a slightly vague speaker event to more specific and relevant educational content.
This also allows us to consolidate from individual event-specific hashtags to one hashtag, #AAFInsights, that will span all the Market Insights events, providing an ongoing repository of social content from the series, including all the tweeted nuggets of wisdom from our speakers.
We're thankful for the great crowds at our events who inspire us to always look for ways to improve.
Don't miss our next Market Insights event, Distilling a Brand, June 19th.