2018 National American Advertising Awards Results
Seattle agencies took home two Gold and four Silver ADDYs at the 2018 national competition!
The 2018 National American Advertising Awards were held June 8th in Chicago as part of the American Advertising Federation's AdMerica annual national conference.
We sent a few board members out to learn from their peers at the conference and to cheer on local entrants at the award show.
Entries begin their journey in local shows, with winners moving on to district competition, and those winners then compete at the national level. It's quite an accomplishment to be awarded at any level, but to get national recognition is truly significant.
Seattle made an impact again this year, winning multiple ADDYs including Golds for POSSIBLE and Indigo Slate, and a student Gold for Mariah Behrens.
Congratulations to all the 2018 winners from western Washington!
Gold: Cinematography
Indigo Slate • Bellevue
Microsoft - Microsoft Surface: Screen & Inking
Gold: Integrated Media Public Service Campaign
POSSIBLE • Seattle, WA
Lonely Whale Foundation - Strawless Ocean Campaign
Silver: Cinematography
Freeride Entertainment • Seattle
Samsung USA - Russell Westbrook: Driven
Silver: Public Service Ambient Media
POSSIBLE • Seattle
Lonely Whale Foundation - SuckerPunch
Silver: Movie Trailer
Freeride Entertainment • Seattle
Red Bull Media House - North of Nightfall Teaser Trailer
Silver: Voiceover
WONGDOODY • Seattle
Childhaven - The Extraordinary Normal
Student Gold: Magazine Design
Mariah Behrens, Seattle Central Creative Academy • Seattle
LOIS magazine
Student Silver: Website (Desktop or Mobile)
Alessia Pizzoccheri, Art Institute of Seattle • Seattle
Papier Machine Official Website
You can view the entire list of winners at the national American Advertising Awards site
Judging Las Vegas
Our Communications Director reports on what it's like to be an ADDY judge, and exemplifies how being involved in the AAF grows your network, your experiences, and your opportunties…
Our Communications Director, Luis Antezana, reports on what it's like to be an ADDY judge, and exemplifies how being involved in the AAF grows your network, your experiences, and your opportunties…
Vegas.
The American Advertising Awards.
Judging people’s creative work.
All things I really enjoy.
That’s what was in store when I agreed to serve as a judge for Las Vegas’s ADDY Awards last weekend.
The details that go along with the premise of such an experience just sweeten the deal:
Air travel. Meeting new people. Establishing a team dynamic. Experiencing creative in another market. Rewarding great work. Revisiting, respecting, and upholding professional standards.
Serving the American Advertising Federation.
Eating somewhere new on someone else’s dime.
It all started as strangers introducing themselves at the Western Region Conference at Snowbird resort last fall. As anyone who’s sat with the same people through a weekend of seminars knows, you develop a gut feeling for someone’s capacities. And whether you’d like to ever see them again.
While I’ve told myself their original choice must have backed out, I was honored to receive the call from AAF Las Vegas. Their hospitality was gracious and the process went amazingly smoothly. My fellow judges were true pros, and fun to hang out with, both during and after judging. (Enough said on that part).
Judges dinner with AAF Las Vegas crew kicks off the weekend
Winning an American Advertising Award can make a career, or cap one off, so agencies submit their very best work, hoping for that special recognition. Viewing others’ creative is always simultaneously humbling and inspiring. To judge it is truly a privilege.
Congratulations to the 2018 winners!
6:00 a.m. sunrise over Las Vegas as I depart