Seattle's a hotbed for the alcohol industry. Seems everywhere you turn there's a craft distillery opening or enjoying success, each with their own distinctive label and product—and usually some seriously devoted fans.

What does it take to build a successful brand in this competitive but rewarding market? And how can a brand grow from there?

Learn from the people behind some of Seattle's unique distilleries in this fascinating panel discussion that's sure to impart lessons that apply to any industry.

Of course, we'll have to taste their products to truly understand!
21 and over only for this special event.

Speakers

Steve Hawley Director of Marketing Westland Distillery

Kathy Humphrey Chief Marketeer Copperworks Distilling Company

Nathan Kaiser Owner 2bar Spirits

Sven Liden Cofounder Black Rock Spirits

Moderator

Andy Boyer Marketer, Writer - Social3i Adjunct Lecturer - UW Foster School of Business

Full panelist and moderator bios available on Lanyrd.

Agenda

6:00-7:00 - cocktails, get comfortable
7:00-8:15 - topic presentations
8:15-8:30 - Q&A
8:30-9:30 - socializing

Cocktails

Spotlight Cocktails from each of the distilleries will be provided by Hand Crank Films.

Light food also provided.

Social

Use #AAFInsights to add your tweets, pics and vids to our social stream.

RSVP on Facebook to keep up with event-related news.

Stay tuned for a pre-event discussion with our panelists in our LinkedIn group.

Examples of public brand love for our distilleries on our Pinterest board.

Our list of all our event participants' web and social properties on Listly.

About

Market Insights is our series of informational panel and speaker sessions featuring industry-leading professionals and thought leaders.

Sponsors 

Platinum Sponsor	Platinum Sponsor
Bartending Sponsor	Platinum Media Sponsor

Signature Cocktail Sponsor

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