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Seattle, WA

(206) 249-9909

AAF Seattle is the Western Washington chapter of the American Advertising Federation, serving Seattle's creative community through events, education and advocacy.

Events Calendar

Agency people may be a lot of fun but they're also professional. So are our regular events, ranging from panels of our industry’s best discussing hot topics to casual after-hours mixers where we basically goof off while we network.

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The Art of Mobile Persuasion - September Insights

  • Pike Place Market Atrium Loft 85 Pike St Seattle, WA, 98101 United States (map)

Join Jeff Hasen, founder and President of Gotta Mobilize and author of The Art of Mobile Persuasion, as he discusses the intimate relationship customers have with their mobile devices--and whether marketers will be able to reach those customers by enhancing that relationship.

Using insights gleaned from companies like Google to REI, Jeff with show us what successful mobile marketers are doing about the ever-increasing expectations of mobile users as well as the new customer service model given the “self-sufficient” mobile shopper. And learn what five words describe ineffective mobile marketers--and how to avoid repeating their mistakes.

Earlier Event: August 19
Kick Off the Year Party 2015
Later Event: October 8
October After Hours: POSSIBLE