Enough with “Uncertain Times” - Here’s What We Know

Despite our "hunch" that marketing during times of turmoil makes fiscal sense, it'd be nice to have the proof to back it up. After all, marketing is an investment in growth, no matter the conditions.

The Wall St Journal’s Senior Director of Intelligence, Jim Gardner, will share lessons learned from past downturns and how a COVID-19 landscape affects:

• Best practices in messaging

• Consumer and business sentiment

• Shifts in media consumption

Q&A will follow the presentation.

The Talent

View fullsize

Luis Antezana

View fullsize

Jim Gardner

The Moderator

• Luis Antezana - Director of Strategy & Technology, CROWN

The Speaker

• Jim Gardner - Senior Director of Intelligence, The Wall Street Journal

Webinar recording now available on demand

Slide deck available here