Now Accepting 2015-16 Board Nominations

Each year at this time, our board goes through a transformation process as some directors move on to new challenges, and new faces arrive to take their place. We know who's leaving, but we need to find the brave souls who are ready to step up and do the job.

Our openings for the 2015-2016 board year include the following positions:

• Communications Director
• Government Relations Director
• Programs Director

• Sponsorship Director
• Treasurer
• Vice President

If you're interested, first read the position description, then fill out and submit your application by 6 PM on Monday, May 11, when we'll review all submissions and contact interested parties.

About our board

Board Position Descriptions (.pdf)

Board Application (.dotx)

Nominations will be announced Wednesday, May 20th and submitted to AAF Seattle's membership for approval. A member-approved slate of directors will be announced to the public on Monday, June 1st.

The ADDY Winners Are In

And so are the embarrassing photos. 

On Thursday, March 5th, we all gathered to announce the winners of the 2015 American Advertising Awards Seattle for a night that can only be described as, "Daaaaaaaamn that was fun."

We celebrated Larry Asher's success as he received the AAF Silver Medal Award. After delivering his speech of thanks and praise for his colleagues, he gave everyone at the show a free School of Visual Concepts class, further proving that he's the ever-activist in education in design and advertising. 

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Larry receives his Silver Medal Award

Taking home the Gold, Best In Show was Cole & Weber United for their work on the Columbia Crest campaign titled, "Crowdsourced Cabernet."

Special thanks to our sponsors, ArcMedia Studios, Topo Swope Talent, Print NW, TCG, The Seattle Times, Marketing NW, Commercialize Seattle and Hydrogen. They helped make magical dreams come true. 

 See the full list of winners here:

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The ADDY Winners Have Been Decided

And now we wait. 

Earlier this month, we wrangled some of the biggest names in the ad biz to fly out and judge our hundreds of American Advertising Awards submissions. Over a full weekend, they poured over some of the most amazing work we've seen so far and gave their brutally honest critiques on what the area's brightest had to offer. 

Check out some of our pics from the weekend and join us on March 5 to see who they've deemed the best in advertising in our region. 

Special thanks to our judges: Kat Gordon, Mike Roe, Howie Ronay, Jon Ruby and Emily Starolis.

After Hours: Hacker Agency Recap

We recently teamed up with HackerAgency as they invited us into their "home" for After Hours. The successful event included Agency BINGO to help break the ice for the attendees and asked them to get signatures of people who were the oldest, Ambidextrous, were Sounders season ticket holders and even asked people who were Carolina Panthers fans (that one might have gone blank the whole night) among other ice breakers on their BINGO card.

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“I thought that their Agency BINGO activity, which was designed to facilitate conversation, was super engaging and well developed," said Charlotte Boutz-Connell, VP & Programs Director of AAF Seattle. "What a thoughtful way to welcome guests, by teeing them up for...not just small talk but actually interesting introductions and interactions!”

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The folks over at HackerAgency—a direct marketing agency located in the heart of downtown Seattle—recommends that future hosts should start planning early. “I had an internal committee at Hacker to help me plan, " said Michelle Nolte, Art Director at HackerAgency. "I couldn’t have done it without them. And start planning early!” 

Nolte also hopes that the group met great people and was exposed to what Hacker does. For more information on HackerAgency you can visit their website at hal2l.com.

The next After Hour events will be held on May 14 at Digital Kitchen.

Article by Brooke Saul  |  Photos by Scott Iwata

Art Bash 2014 Recap

Our ninth annual Art Bash was held on November 20 at 415 Westlake in South Lake Union, with artists contributing pieces interpreting the theme “Throwback Thursday.” The money we raised fully funded our Western Washington University diversity scholarship program with a surplus that will allow us to make a greater commitment to the program next year. 

Much appreciation to the agencies and individual artists who contributed their time and talent to making it a gorgeous, clever, compelling show this year. Special thanks to our guest artist Danielle Champagne. Shout out to photographer David Speranza, and DJ Chris Carter, Strategy Director at Y&RG Seattle.

Of course, extra love goes to our sponsors The Seattle Times, TCG, Print NW, Hand Crank Films, Tag Creative, What Now? Exactly!, and Local Craft Tours.

Mark your calendars now for Art Bash 2015 on Thursday, November 12. If you have an idea for the 2015 Art Bash theme, let us know by emailing communications@aafseattle.com.

Mentorship Program Launching Soon

The brand new AAF Education Committee has launched, bringing together young professionals from agencies, corporate jobs and a couple freelancers to help get students into the advertising industry. They have successfully partnered with students at the University of Washington from various disciplines to support their local Ad Club and give it the AAF treatment, offering resources, curriculum, and networking opportunities to sign guest speakers and tours for the club.

Photo by David Speranza 

Down the road in 2015, the committee plans to launch a mentorship program that pairs members of the student Ad Club with talented professionals in AAF Seattle to give them one-on-one expertise, and help them thrive and graduate to the larger club. The committee will also be expanding its efforts into other local universities.

For more information about the mentorship program or to get involved, email Nik at education@aafseattle.com.

Current Volunteer Positions

We couldn't make AAF Seattle operate without the help of volunteers. Whether you're looking to network, puff up your portfolio and resume, or fulfill your court ordered volunteer hours, we've got plenty of open spots to feed your ulterior motives. 

Check out our positions and if you're interested, send us an email with the following:

1. Your name
2. Your job title
3. The volunteer position you're inquiring about
4. Qualifications or experience you may have that relate to the position

Photo by David Speranza

Communications Committee

Copywriter

Write snappy copy for event communications, blog posts, social media posts and other communication needs. Apply now

Art Designer

Design graphics and logos, and choose images for event communications. Layout newsletters and other advertisements. Apply now

Events Committee

Events Volunteer Coordinator

A key member of the Programs Committee, this position works directly with event producers on the team to ensure that an appropriate number of volunteers with necessary skill sets is secured for each event produced by AAF Seattle.

An ideal Event Volunteer Coordinator will be caring and proactive when interacting with current and prospective volunteers, and will ensure that the relationship with AAF Seattle is mutually beneficial and enjoyable.

In addition, this role is key for the overall organizational health as a facilitator of club engagement through volunteer service, and as an early point in potential leadership succession planning.

Basic responsibilities include:

• Manage and maintain an accurate database of past and current volunteers with key information.

• Collaborate with each event's lead producer to develop a plan for volunteer staffing needs, secure appropriate volunteers, attend the events to manage the volunteer team, and provide coverage as necessary.

• Have a good understanding of each volunteer's qualities, strengths, interests and availability to ensure the best fit for the event and the volunteer.

• Continually seek opportunities for event volunteers to deepen their engagement with AAF Seattle, including recommendations to join committees and/or the board of directors.

• Continually recruit new volunteers through professional and social channels to ensure an ongoing pool of event volunteer.

• Be an active and creative participant in the Programs Committee, influencing the events produced by AAF Seattle on an ongoing basis.

As an active participant and member of the Programs Committee, this role is expected to:

• Attend Programs Committee meetings to report on progress (meetings are scheduled approximately every other month based on needs and team availability, most often a Sunday brunch format)

• Provide ongoing support to teammates as they produce other programs throughout the year

• Maintain updated information relevant to the role on AAF Seattle’s Google Drive

• Advocate for the club's mission and activities including supporting promotional efforts through own social media and professional networks

• AAF Seattle membership encouraged but not required for committee members

Apply now

EVENT Day VOLUNTEER

This position works directly with Executive Director to assist with on-site registration, set-up and take-down. Apply now

The Boozy Taste of Victory

Waaaaaay back in June, we hosted the Market Insights: Distilling a Brand event where we invited experts behind Seattle's unique distilleries to speak about what it takes to build a brand in their competitive market. We also wanted an excuse to drink the fruits of their labor. 

In honor of the event, Local Craft Tours graciously donated a gift certificate for two free distillery tours to give to a lucky event-goer. The winner of those certificates was Brittany Hunt. This is the story of her tour experience. 

But first (dramatic pause), we're super excited to announce (more dramatic pausing) that we have two more tours to give away! 

How to get a free distillery tour

For starters, you'll have to be present at our upcoming Art Bash event on Thursday, November 20. You can get tickets here. We'll be announcing further details on how to acquire said tour gift certificates soon. In the meantime, enjoy Brittany's review of her day of sipping and socializing.

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Brittany and Daniel hop aboard their van local distilleries. 

Our carriage awaits

Thanks to the Seattle AAF, Daniel Hunt and I toured three local distilleries. We were couldn’t believe what a fabulous tour it was! The trip started with a luxury van and surprise cocktails waiting for us on the drive. Our driver was amazing, and our group was a lot of fun.

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Barrels and bottles of Batch 206 liquors.

Batch 206 Distillery 

Our first stop was at Batch 206 Distillery, a true small batch artisan facility, located in the heart of Seattle. We tasted many award-winning products, including a gin with hints of cucumber, and a peach moonshine that was dangerously delicious.

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The devil is in the details of Fremont Mischief.

Fremont Mischief

Our second stop was in Fremont Mischief, a family-run craft distillery with the finest rye whiskey and rum. They had a beautiful distilling room and lots of quirks with their brand: We learned about their M logo, their relationship with Jim Beam, and why their beautiful crow bottles are being phased out (You’ll have to visit to learn why!).

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Letterpress Distilling owner Skip serves 'em up fresh. 

Letterpress Distilling

Our final stop was at Letterpress Distilling, where the owner himself, Skip, poured us his very own vodka and limoncello. He crafts in small batches, and only uses real honey (not sugar or corn syrup) for the limoncello. I highly recommend trying it, and make sure to pronounce it “lee-mon-chello” - Skip will be impressed.

Overall the tour was a fantastic day. We wished we could have visited all the craft distilleries around Seattle. The tour is s a perfect activity for locals and visitors alike, and the hand-crafted flavors are a wonderful gift for the holidays. Five stars!

Visit Local Craft Tours online for tickets and more information.

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Brittany Hunt is a Master Cat Herder at Dynamo Plus Creative Studio and a regular around AAF Seattle events. 

Need Art, Will Provide Canvas

Art Bash is coming soon!

We're looking for a collection of artists to create inspiring pieces for Art Bash 2014. You are invited to help us identify artists whose work you'd be proud to showcase. Whether the artist comes from your shop or someone who you've teamed with in the past and impressed you, we want your best. 

Want to participate? Email events@aafseattle.com 

Please include the following in your email:

• Name and email of the primary contact.
• Agency or company, if affiliated with one.
• The neighborhood where the canvas should be delivered.

What is Art Bash?
Art Bash is one of our biggest events of the year where we give Seattle's top creative agencies and partners blank canvases. They create art. We throw a party where you can bid on the art to help raise money for our Western Washington University Minority Student Scholarship Fund.  

When: November 20, 6–9:30 pm
Where: 415 Westlake, Seattle
Tickets: $15-$35 online 

Theme
This year's theme is Throwback Thursday, inspired the SVC Wayzgoose competition where we watched teams combine old and new technologies, design languages and themes. With that we are ushering in a "what's old is new again" mash-up into Art Bash.

The Canvas
We'll provide you with a 24" x 36" canvas. What you do after that is up to you. All we ask is that you produce something great and follow the theme, however you interpret it. 

Please plan to return your completed work of art by Thursday, November 13 to the Y&R Group office in South Lake Union. Details will be included when we deliver your canvas. 

Get details and tickets for Art Bash.  

Mobile First Recap

Ever since our last Market Insights event, our phones have been blowing up with your tweets, IMs, emails, texts, comments, pings...asking for more info about mobile first. App and you shall receive. We dialed up our expert panel and asked them a few follow up questions. 

What are a couple key takeaways you hope that attendees got from the discussion of "Mobile First?"

James Spence
Associate Creative Director, Oracle Marketing Cloud

It’s better to take a small step forward than to come up with a perfect plan to solve everything. Using an iterative process like this allows you to try something, measure it, and apply what you the next time you make a change. You’ll learn more and get more done.

"Mobile first” is a great place to begin. Focusing on the small screen forces you to look at the constraints and opportunities, and build solutions that work for a growing number of mobile users. 

That being said, it’s the one of many steps in developing a truly great customer experience. You also have to understand who your customers are, what they need, and how your company help them do this. You can then create content, build applications, and orchestrate interactions that enrich their lives by helping them solve real problems.

Responsive design is a tactic that should support a greater strategy. It’s not a silver bullet — it simply solves a presentation problem. Displaying content better for mobile doesn't make the content itself better or more relevant for your users.

David Burke
Agency & Brand Lead, HasOffers by TUNE

Responsive design is dated as a concept and limits the consumer experience. Begin to embrace adaptive web or RESS: Responsive Design + Server Side Components.

Web based tracking and cookie technologies aren't working as well in mobile. Server side technology solves this.

Anders Rosenquist
Director of Emerging Media, POSSIBLE Seattle

At a very tactical level, there is usually a lot of low-hanging fruit around optimizing for mobile.  Ensure your emails present well on mobile. Make sure your location finder on your site works from a mobile device (and can auto-detect your location).

From a more strategic level, make sure you are providing a good mobile web experience. But instead of asking what app you should create to keep up with every other brand with an app, you should be thinking about the role of apps. Think about where they fit within your brand’s ecosystem, how they are supporting your goals, how are they being used in conjunction with other channels, and what repeat utility can it provide to you customers. You don’t want to just recreate your mobile web experience in an app, you want to provide something extra, something useful, something that will matter to you customers.

The panel from left to right: Andy Boyer, David Burke, Anders Rosenquist, James Spence. Photo by David Speranza

What additional thoughts do you have that are important?

David Burke

Mobile media inventory is under-priced right now. It's smart to take advantage of low cost and high reach. 

Anders Rosenquist

Wearables are certainly going to be a huge market, comparable in size (maybe even bigger) than smartphones. Also, the internet of things (IoT) is going to be huge as well. We've only scratched the surface, but expect to see a proliferation of devices centered around a common communication language in the next 12-18 months. 

Will you recap the resources that you personally find valuable for staying current on this topic?

James Spence

Design + Development

Luke Wroblewski:
http://www.lukew.com/ | https://twitter.com/lukew | http://www.abookapart.com/products/mobile-first

Brad Frost:
http://bradfrostweb.com/ | https://twitter.com/brad_frost | http://futurefriendlyweb.com/

A List Apart:
http://alistapart.com/ | https://twitter.com/alistapart

Smashing Magazine:
http://www.smashingmagazine.com/ | https://twitter.com/smashingmag

Email Marketing

Litmus:
http://litmus.com/blog/ | https://twitter.com/litmusapp

Campaign Monitor:
https://www.campaignmonitor.com/blog/ | https://twitter.com/CampaignMonitor

Mail Chimp:
http://blog.mailchimp.com/ | https://twitter.com/MailChimp

Brian Graves:
http://www.brianleegraves.com/ | https://twitter.com/briangraves | http://responsiveemailresources.com/

David Burke

Performance In:
http://performancein.com/

iMedia Connection:
http://www.imediaconnection.com/

Anders Rosenquist

Boy Genius Report: great for gadgets and industry news.
http://bgr.com

GigaOM: solid industry insights with venture capital perspective.
http://gigaom.com

Daring Fireball: blog by industry vet John Gruber.
http://daringfireball.net

The Verge: good techie/geeky site.
http://www.theverge.com

Wall Street Journal tech blog: wide range of tech/mobile insights.
http://online.wsj.com/news/technology

Instapaper: a way to save articles that strips out ads for reading on phone or tablet. 
https://www.instapaper.com/

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Special thanks to our photographer, David Speranza. When he's not attached to a camera, he's busy compiling a curated guide of what shows are new and notable on his blog What's On Netflix Now? It's a regularly updated with movie lists, featured reviews, and monthly roundups of what's streaming. 

Western Regional Conference Roundup

Your trusty board recently took Reno by storm in hopes to double our revenue and advertising brain power at the AAF Western Regional Conference. Now that they've all recovered from the whirlwind of experts, seminars, buffets and lounge singers, we asked them to share their thoughts and things they learned at the conference. 

AAF Seattle board and friends

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Martin McGee, President

What I wanted to get out of this conference was to network with other clubs in the region to see what is and is not working for them. I want to get ideas to implement in Seattle and possibly provide ideas for other clubs to try.

My priorities coming out of this conference are around planning for the club—both short and long term. While the club has goals identified for the current year, I would like to develop a multi-year strategic plan.

The ever photogenic Martin 

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Mark Kurtz, Diversity & Multiculturalism

AAF Seattle is a force in the Western Region. We have the foundation in place to grow. The landscape of the term "advertising" is expanding to include many forms of marketing and we need to flexible in order to cater to the needs of our members.

This conference reinforced the responsibility we have as advertising and marketing professionals to elevate our work to the highest level. Numerous examples were given throughout the conference that rely on the many skill-sets that AAF Seattle represents—especially around creative storytelling and how to connect audiences to those key messages in a meaningful and relevant way. The collective work that our members produce has the ability to impact billions of people and this is a great industry to represent.

Mark puts his lucky charm to the test

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Charlotte Boutz, Vice President & Programs

I love to hear what other clubs are doing—both their success stories and their challenges. Each market is so different, so clubs approach serving their communities differently, but there’s still a lot to learn and share. 

The Reno team did a great job producing “bonus” content that was not directly related to the business of the organization, but helped open our minds and keep the energy level up. I was especially inspired by the team at Goodby Silverstein & Partners sharing the NBA Jingle Hoops campaign, and Jonathan Woytek from Pereira & O'Dell on the Skype Stay Together campaign. Beyond the concept development, which was incredibly powerful in both cases for different reasons, the creative problem solving that these teams pulled off throughout the production processes was jaw dropping. What a fun pair of reminders of why we’re in this business, and what it takes to tell a good story well.

Charlotte enjoys the Reno nightlife

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Audrey Berglund, American Advertising Awards

I always look forward to networking with other ADDY chairs and figuring out best practices based on their experiences. It’s a great place to share ideas and gain support.

This conference served as a great kickstart to this year’s American Advertising Awards. I got a lot accomplished in the way of event timeline, budgeting and committee building. I definitely have a plan of attack moving forward and am set up to run effective committee meetings.

Audrey strikes up a convo with the locals

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Cindy Pennington, Executive Director

I want our membership to know that your elected board desires to learn more about growing and promoting the advertising industry in Seattle. They want AAF Seattle not just be relevant to the agencies, but to the businesses, vendors and clients in the Seattle area.

Cindy takes in the sights

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Nik Amar, Advertising Education

I got some great ideas for programs from other clubs. It's a priority for me to work with the board to create greater, more bombastic membership drives, considering how essential membership is to the survival of our club.

Our club is large and diverse in membership and behavior. Members can take an active role in our club’s future through regular attendance and simply meeting and suggesting things to the board (not to mention volunteering).

Nik explores Reno's culture

Open Committee Positions

Believe it or not, your beloved club doesn't run on fairy glitter and sun beams. And even though your fearless board leaders put in a fair share of blood, sweat and ugly cry tears, they still couldn't make AAF Seattle operate without the help of volunteers. 

Whether you're looking to network, puff up your portfolio and resume, or fulfill your court ordered volunteer hours, we've got plenty of open spots to feed your ulterior motives. Bonus: you get to hang with the best dang ad folks this side of the Snoqualmie Pass.

Check out our positions and if you're interested, send us an email with the following:

1. Your name
2. Your job title
3. The volunteer position you're inquiring about
4. Qualifications or experience you may have that relate to the position

Communications Committee

Copywriter

Write snappy copy for event communications, blog posts, social media posts and other communication needs. Apply now

Art Designer

Design graphics and logos, and choose images for event communications. Layout newsletters and other advertisements. Apply now

Communications Liaison

Serve as the go-between of the Communications Director and the Seattle American Advertising Awards (ADDY) creative team. Determine and execute a communications plan for the awards show. Manage the communications schedule and advise on communication capabilities within the club. Position duration is September-March. Apply now

ADDYs Committee

Commitment: 2-3 meetings/week depending on action items. Meetings last 30 minutes-1 hour. Position duration is September-March depending on volunteer role.

Competition Committee Volunteer

Call for entries through judging. Will identify and target companies to enter competition, manage collection of entries, sort entries for judging and coordinate judging day, including laying out work to be judged. Apply now

Judging Coordinator

Help Judging Chair recruit some of the best creative minds in the US. Coordinate travel, lodging, dinners and social events. Apply now

Creative Director

Responsible for concepting theme carried out through communications, print and digital materials, and the show. Apply now

Awards Show Coordinator

Acts as a liaison between the venue and the committee, negotiates rentals and F&B. Apply now

Sponsorship Committee

Sponsor Liaison

Serve as the go-between of the Sponsorship Director and the Seattle American Advertising Awards (ADDY) committee. Pursue cash sponsors for food and beverages, as well as in-kind sponsors for wine, beer and liquor. Position duration is September-March. Apply now

Seeking Board Members

Each year at this time, our board goes through a transformation process as some directors move on to new challenges, and new faces arrive to take their place. We know who's leaving, but we need to find the brave souls who are ready to step up and do the job.

Our openings for the 2014-2015 board year include the following positions:

• Secretary
• Treasurer
• Membership
• Communications

• Government Relations
• Education
• Diversity

If you're interested, first read the position description, then fill out and submit your application before Monday, June 16th, when we'll review all submissions and contact interested parties.

About our board

Board Position Descriptions (.pdf)

Board Application (.dotx)

Nominations will be announced Friday, June 20th and submitted to AAF Seattle's membership for approval. A member-approved slate of directors will be announced to the public on Friday, June 27th.

ADmerica! 2014: Board Members Look Back

We sent a team of devoted board members to brave the sunshine, beaches and freezing conference rooms at the American Advertising Federation's national conference, ADmerica!, at the Boca Raton Resort & Club, May 28 - June 1.

We've asked them to recount their experiences from the trip. No conference or meeting recaps, just personal takeaways. We'll be adding their reports to this post as they come in.

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Kirsten Martin, Sponsorship Chair:

ADmerica was a whirlwind – high energy, great contacts, and a chance to learn something new at every turn.

Best part of the weekend? It’s a tie between a wickedly entertaining (and informative) keynote by David “Shingy” Shing, AOL’s digital prophet, and the inspired efforts of student teams across the country reimagining the Mark Kay brand for millennials. Hobnobbing with industry and AAF leaders, and sharing in their work, at ADmerica has only reinforced my passion for what we do.

I left Boca Raton with a sunburn, a new appreciation for humidity, and a rash of new, far-flung professional relationships I’ll nurture in the years to come.

AAF Seattle board members (L-R) Audrey Berglund (ADDYs), Kirsten Martin (Sponsorship), and Renee Peterson (President)

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Martin McGee, Vice President & Treasurer

From the sessions on club management to networking with advertising professionals from around the country, the ADmerica! conference in Boca Raton, Florida, was once again an inspiring and informative experience.  As incoming President for AAF Seattle, I was particularly drawn to programming around improving club operations and how we can better serve our members, including developing and maintaining a strategic plan, a key factor to ongoing club success.

And, of course, it was great to see all of the award-winning advertising work, including several entries from Seattle, at the national American Advertising Awards Show.

AAF Seattle board members show their District XI spirit. (L-R) Audrey Berglund (ADDYs), Kirsten Martin (Sponsorship), Renee Peterson (President), Christine Gammill (District XI Governor), and Martin McGee (VP/Treasurer).

AAF Seattle Update: Creature Introduces James Keblas

When Creature announced they'd be doing a press conference from the steps of Seattle's City Hall at noon today, we knew we had to be there to cover it.

Aside from the obvious news they'd be hiring James Keblas to do something cool (turns out he'll be their new president), the chutzpah of thanking the mayor for firing him signaled the event would go off with Creature's trademark quirky style.

When this kind of interest becomes standard expectation for your brand, you know you're doing it right. Find out more about great branding at our next event, Market Insights: Distilling a Brand on June 19th.

Audio post-conference interview:

Market Insights - New Name, Refined Offering

You may have noticed a slight change in the name of our panel and speaker-focused events. What used to be called our Speaker Series is now Market Insights. The spark came from our new ongoing venue for these events, the Pike Place Market Atrium Loft. Get it: educational events at the market, about marketing topics… I know, right?

But seriously folks… what started as a pun actually represents an upgrade in the perceived offering, from a slightly vague speaker event to more specific and relevant educational content.

This also allows us to consolidate from individual event-specific hashtags to one hashtag, #AAFInsights, that will span all the Market Insights events, providing an ongoing repository of social content from the series, including all the tweeted nuggets of wisdom from our speakers.

We're thankful for the great crowds at our events who inspire us to always look for ways to improve.

Don't miss our next Market Insights event, Distilling a Brand, June 19th.

SeaTech Connect: So Far So Fun

Substantial

Substantial

Roof at Substantial

Add3

Roof at 95 Slide

Dynamo Plus

Zillow

Zillow

WhitePages

The Triple Door

We're two dates into a summer series of office crawls, organized by Brian Rauschenbach of Add3 and SIC. So far the hosts have gone all out, sprucing up their spaces and rallying with refreshments.

Even with this year's focus on more quality time through fewer spaces per event we're still finding ourselves running long at each location because we're having too much fun to leave. So of course each night runs way over. Fine with us.

Don't miss crawling with our #AAFPosse on the next one, June 25th in Pioneer Square.

And thanks to all the event participants so far, from the agencies to the crawlers, for making it so fun.

Seattle Winners at the National ADDY Awards

Last night the national American Advertising Awards were held at the Boca Raton Resort & Club at AAF National's ADmerica conference, and Seattle represented in style.

Publicis Seattle took home two Gold and two Silver ADDY awards for their work on T-Mobile, as well as a Silver for their work on the Seattle Symphony. That's a haul.

Creature brought home two Silver awards for their work on DoubleDown Interactive.

The Seattle Wunderman Network won a Silver for their work on XBOX.

And Wongdoody won a Silver for their work on the Seattle International Film Festival.

All these winners were able to compete in the national show after winning at the local and district levels. This progressive competition is one of the things that makes the American Advertising Awards so unique, and so coveted.

It's truly an honor to win any award at the highest competitive level. We were proud to represent our city, AAF District 11, and the AAF Western Region in front of so many distinguished agencies.

Also of note, Seattle agencies Hydrogen and Admosis Media (an AAF Seattle corporate member) served as media partners for the event.

We'll share more stories from ADmerica this coming week. The complete national winners list can be found at the ADmerica winners page.

We Got PMIP at After Hours: POSSIBLE

PMIP means People Make It Possible. Our After Hours at POSSIBLE showed that to be true, with a great crowd turning out for some networking and catching up with colleagues in the Z|Bar. We love that each of these events brings in a fantastic mix of new people, a cross-pollination of creatives to keep things fresh.

Special thanks to Hand Crank Films for the PIMMs, er, PMIP cocktails!

Check out the #AAFterHours social stream.

Full photo album on Facebook.

Catch Up with AAF Seattle

Our latest newsletter has hit the intertubes, full of our latest updates. Even if you’re a regular reader of this blog we’ve got a couple bits in there, or at least some new photos, to make it worth a click.

Not a yet subscriber? Sign up here.

Oh yeah, we’re still looking for a name, so add your idea or vote here. Winner gets two admissions to our Market Insights: Distilling a Brand event in June.