Hispanic Market Insights: Recap

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A great crowd turned out for a great event. We're proud to have presented such valuable content while expanding the reach of our community. We hoped you enjoyed the subject and the company--and our new ongoing Speaker Series venue, the Pike Place Market Atrium Loft.

Thanks to Patricia Morás for moderating and Kalil Vicioso and Rebecca Lambert for their fascinating reports on the state of what has overwhelmingly been shown as a growing, complex market of eager consumers, social participants, and cultural remixers.

Let us know what you thought of the event in our short survey.

Hybriculturalism. It's a Thing. Find Out More.

Thursday, April 10th, 6:00 p.m. at Pike Place Market Atrium

The hispanic market in the United States is more complex than most realize. This rich and diverse culture is more optimistic, more tech-savvy and more engaged than the average consumer. And it's growing in numbers while spreading geographically.

If you're a smart marketer, you'll want to know how to reach them effectively. If you're a not-so-bright marketer, you'll keep eating paste and won't do anything different.

Hispanic Market Insights is our next Speaker Series event, on April 10th. We've flown in Kalil Vicioso from New York City to talk about such fascinating trends as hybriculturalism. Rebecca Lambert will add a local perspective tuned with insights informed by real data. All facilitated by Patty Morás.

It's also our first event with our regular Signature Cocktail sponsor, Hand Crank Films, providing a South American rum punch for your enjoyment.

Sounds like we're all set for a great evening.

Newsletter Launches, but What Do We Call It?

Last week we launched our monthly newsletter all about what's happened with AAF Seattle over the past month, what's currently going on, and what's coming up, written in quickly scannable bits so you can feel briefed while giving you the option to click for more information.

Sign up for the newsletter here (or in the sidebar on this page).

One thing we need is a smart name that reflects the newsletter's content and conveys our tone of clever wit while maintaining some level of professionalism. Not so easy, right?

So we thought we'd open it up to our readers to send in their suggestions and vote. Whoever submits the winning idea will receive free admission for two to our next Speaker Series event.

Share your newsletter name ideas and vote here

2014 American Advertising Awards Recap

Well, That Was Fun!

The 2014 American Advertising Awards Seattle was held March 19th at Bell Harbor International Conference Center.

We had a great night! Thanks to all the attendees, sponsors, winners, and our great volunteers!

Check out our compilation of the night's tweets, pics, and vids. See the entire social stream at #SeattleADDYs.

There isn't enough time for winners to give speeches during the show so we asked them to post their thanks to Instagram as videos. See the hilarious results here.

Download a PDF of the ADDY show book.

All our event photos can be found on Facebook, and the photobooth pics are on Usnaps.

Let us know what you thought of the night in our short survey.

Show MCs: Sisters of Perpetual Indulgence

Musical Guests: The Flavr Blue

This year’s AAF Silver Medal Winner: John Brown